Poway Swim School Launches Photo Contest

Poway's Floaties Swim School has launched their 2013 Floaties Photo Calendar Contest. In Floaties Swim School’s dedication to educate youth and adults about water safety and how to swim, Floaties is encouraging fans to upload “Floatie Faces” photos to their social media sites, managed by Parallel 6, including Facebook, Twitter and Instagram.

Open through July 18, the contest will allow fans to post and vote for their favorite photos. The grand prize winner will be awarded a GoPro Hero Waterproof Camera.  

The 12 pictures with the highest votes will also splash the pages of Floaties Swim School’s first “It’s Floaties Season” swim calendar. All calendar sale proceeds will benefit the non-profit Abbey’s Hope in its quest to raise awareness and educate parents and children about how to safe guard children in and around pools, spas and open bodies of water.

“It’s been awesome to see how a social media contest like this can raise so much awareness about water safety and competency,” said Mike Morrill, co-owner of Floaties. “We’re grateful for the expertise and guidance of Parallel 6 in helping us communicate with our communities. We look forward to seeing all of the creative photos and building lasting relationships with our clients.”

The Floaties Photo Calendar Contest is one example of how Parallel 6 is leveraging a combination of social media, creative design, website design, mobile apps, and other assets to increase revenue for clients and keep their fans and clients engaged 24/7.

"We believe that Floaties Swim School is the most innovative swim school in the nation from a social and internet marketing perspective,” said Adam Blejski, Vice President Client Services. “They utilize every social tool available to gain new clients, communicate and keep them engaged. We love helping Karyn and Mike Morrill create and execute campaigns as they always push the envelope and are highly creative. This is another example of working in tandem with our clients to derive a solution that is unique and fun, yet helps them meet their business goals.” 

Now through July 18, Floaties’ contestants are encouraged to upload and vote for photos on Floaties Swim School Facebook page. To enter on Twitter or Instagram, use the hashtag #myfloatieskid. Winners will be announced on July 19.

Will you enter a photo in the contest? Tell us in the comments!

—Taken from a Focuscom Inc. press release