The city of Poway has announced it will sponsor an additional weekly farmers market each Wednesday beginning this week and continuing through the summer.
The Wednesday farmers market joins the market already hosted by the city on Saturdays with the ultimate goal of offering Powegian families a "midweek" break.
"This was spurred out of healthy choices from local farmers and a family destination midweek," said Poway City Recreation Supervisor David Richards. "The city promotes a diversity of services and has a commitment to the ‘City in the Country’ theme. This was initially a pilot program where the market was married to the park and the Old Poway Village."
Richards said the involvement of local farmers and vendors is a distinguishing factor in the Saturday farmers market—and that will continue for the Wednesday events as well.
Richards said the city believes the additional farmers market will be an economic "builder” for the community.
The additional farmers market will offer more than the same goods found on Saturday mornings and is projected to bring in between $10,000-$16,000 in revenue while the cost is between $5,500-$8,000.
Richards also said Powegians can expect live music by the Poway Folk Circle and the popular Poway Midland Railroad to be open.
"This additional Wednesday market allows families to stop in and grab dinner, shop for produce, or listen to music," he said. "It’s another opportunity to spend time in the park, midweek."
The farmers market and the railroad will be open between 3-7 p.m. on Wednesdays. Rides are between $1.50-$2 for adults and are 50 cents for children. For more information, visit poway.org/oldpowaypark or call 858-668-4576.
Editor's Note: This story has been updated from its original version.